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Top Ten

10 of Our Most Popular Makeup Brands and Why We Love Them

Kaitlin Willow
Writer and expert7 years ago
View Kaitlin Willow's profile
popular makeup brands

When it comes to makeup brands and products, we tend to shop on a spectrum. Either we stick with the tried-and-true staples we've used since our teenage years, or we keep up with trends and buy whatever's hot, new and exciting. Or, what's likely true for many of us, we stick to a couple favorites and hop around when it comes to certain types of products. Whether your favorite mascara got discontinued and you're looking for a new one or you're on the hunt for a totally new-to-you brand, we'd love to help. We took a look at the brands our shoppers consistently buy—and rave about—to give you a good starting point. Check out the top 10 (in no particular order) below.

    Kaitlin Willow
    Writer and expert
    View Kaitlin Willow's profile

    Kaitlin Willow is Dermstore's Community Manager. She lives and breathes words—reading as many books as possible and writing her own novel, too. Kaitlin also has a sliiiight obsession with her dog, Benny. Learn more at kaitlinrwillow.com.

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