theBalm in the Press

"The Balm's new tinted lip glosses with SPF 17 keep you protected and smell like a tropical blend of strawberries and bananas."

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"It doesn't take much to create a hot look. Stock your beauty bag with velvety gloss, cheek stain, tinted moisturizer and bronzer."

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"Impossibly shiny lips in colors even a tomboy could love."

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"Makeup artists are wild about lip stains in deep pink and strawberry red... Apply the stain on the middle of the lips, blending outward. It should look as if you've finished off a Popcicle."

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"The Balm Staniac in Prom Queen dries more slowly than other stains, so you have time to move it where you want it."

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"Might Minis: You might stock our bathroom in bulk, but when you're on the road, think small."

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"Leann Rimes loves The Balm Hot Mama, a multi-purpose eye, lip and cheek powder."

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"Jewel's eye took center stage at a recent awards banquet. Her makeup artist, Charlie Green, created the multi-faceted effect by dusting bronze shadow on the songbird's lids and blending an emerald hue into the crease and along the upper lash line."

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