"When I was around 13, I had a growth spirt that left me with stretch marks on my outer hip / thigh area. This has always been a bit of bummer for me because, other than this, I basically look pretty decent in a bikini. I have watched the research on lasers, hoping for a breakthrough that would fix my now 30 year old stretch marks. After a recent surgery, my doctor gave me a sample of a silicone product to use to minimize the scar. Before purchasing a full size refill, I called the company (a competitor of Belli) and asked them a few questions about the product. As an after thought, I said, "By the way, any chance this will also work on stretch marks....Being that they are also a type of scar?" The woman very honestly said there is no research to indicate that it will, but I do know of a product that is effective at reducing them...Belli. Well, considering they were competitors (Belli also makes a scar care product), I figured that was a pretty good endorsement, found this site and placed my order. I was rather skeptical, but had a wee bit of hope. WELL, after only 2 1/2 weeks, my stretch marks are noticeably less visible. This is way faster and way more than I expected. I am now back to order my second tube so I don't run out. I'm going on a cruise in December and am hoping to wear my bikini (who said 40 something is too old), without any inhibitions!!! Wee Ha!!! THANK YOU BELLI!!! Can't imagine what I would have paid for laser! BTW, this product also goes on beautifully, smells great, and is free of all the bad stuff. What more can you ask?!!"