Foundation

Today's foundation is the bridge between skin care and cosmetics. It's about skin that looks healthy, radiates a glow; and coverage that looks natural. It should effortlessly hide imperfections, smooth out fine lines, even out skin tone and give a natural finish to the skin.

Whether in cream, powder or liquid form, foundation should go on smoothly and evenly without adding shine or changing your skin's color. When you walk into a room, you want people to notice you; not your makeup.

Yellow-based foundations look more natural, from the fairest of complexions to the darkest colored skin. Pink works well for cheeks and lips, but it won't create the most natural-looking face. Foundation should provide a neutral canvas, not add excessive color.

Contrary to what many women think, skin foundations can be very good for your skin. Many of them contain SPF, alpha-hydroxy acids, moisturizers and other anti-aging ingredients. Since foundation is on your skin for most of the day, you can take advantage of the opportunity by nourishing and protecting it, too.

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Featured Products

	Treatment Foundation by Dermalogica This treatment foundation provides coverage which can be adjusted from sheer to concealing, without a heavy look. Each skin-toned shade combines natural color pigments with skin care ingredients so skin is hydrated and protected. Built-in sunscreen guards against sun damage. More » $33.00 Choose a Color »
	PurePressed Base SPF 20 - Cool Tones by Jane Iredale Water-resistant and highly pigmented, PurePressed Base applies evenly and easily, providing long-lasting, gorgeous coverage. Formulated with titanium dioxide and zinc oxide, it gives broad-spectrum, chemical-free UV protection, helping to protect the skin from sunburn, sun spots, and even skin cancer. It acts as a concealer, foundation, powder and sunscreen all in one, cutting down the amount of time you spend applying your makeup. Because the minerals reflect light, it is almost impossible to see where your makeup ends and your skin begins. Oil-, talc-, colorant- and paraben-free. Due to a manufacturer packaging change and reformulation, item received may vary from photograph or description. More » $48.00* Choose a Color »
	PurePressed Base SPF 20 - Warm Tones by Jane Iredale Water-resistant and highly pigmented, PurePressed Base applies evenly and easily, providing long-lasting, gorgeous coverage. Formulated with titanium dioxide and zinc oxide, it gives broad-spectrum, chemical-free UV protection, helping to protect the skin from sunburn, sun spots, and even skin cancer. It acts as a concealer, foundation, powder and sunscreen all in one, cutting down the amount of time you spend applying your makeup. Because the minerals reflect light, it is almost impossible to see where your makeup ends and your skin begins. Oil-, talc-, colorant- and paraben-free. Due to a manufacturer packaging change and reformulation, item received may vary from photograph or description. More » $48.00* Choose a Color »
	Amazing Base SPF 20 - Cool Tones by Jane Iredale Amazing Base SPF 20 is formulated with 100% natural minerals and extracts to provide exceptional coverage of impurities, dark circles and discoloration. It acts as a concealer, foundation, powder and sunscreen, helping to save you time while applying makeup. Ideal for skin conditions such as eczema, acne and rosacea, this formula is free of skin-irritating oil, talc, dyes and parabens. It controls oil and shields the skin from UVA and UVB rays with SPF 20 broad spectrum sun protection. The powder is so fine, it feels creamy on the skin, and will not leave the complexion looking crêpe-like or dull. More » $42.00 Choose a Color »
	Amazing Base SPF 20 - Warm Tones by Jane Iredale Amazing Base SPF 20 is formulated with 100% natural minerals and extracts to provide exceptional coverage of impurities, dark circles and discoloration. It acts as a concealer, foundation, powder and sunscreen, helping to save you time while applying makeup. Ideal for skin conditions such as eczema, acne and rosacea, this formula is free of skin-irritating oil, talc, dyes and parabens. It controls oil and shields the skin from UVA and UVB rays with SPF 20 broad spectrum sun protection. The powder is so fine, it feels creamy on the skin, and will not leave the complexion looking crêpe-like or dull. More » $42.00 Choose a Color »
	Amazing Base SPF 20 - Neutral Tones by Jane Iredale Amazing Base SPF 20 is formulated with 100% natural minerals and extracts to provide exceptional coverage of impurities, dark circles and discoloration. It acts as a concealer, foundation, powder and sunscreen, helping to save you time while applying makeup. Ideal for skin conditions such as eczema, acne and rosacea, this formula is free of skin-irritating oil, talc, dyes and parabens. It controls oil and shields the skin from UVA and UVB rays with SPF 20 broad spectrum sun protection. The powder is so fine, it feels creamy on the skin, and will not leave the complexion looking crêpe-like or dull. More » $42.00 Choose a Color »
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2008-05-12