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Foundation
Today's foundation is the bridge between skin care and cosmetics. It's about skin that looks healthy, radiates a glow; and coverage that looks natural. It should effortlessly hide imperfections, smooth out fine lines, even out skin tone and give a natural finish to the skin.
Whether in cream, powder or liquid form, foundation should go on smoothly and evenly without adding shine or changing your skin's color. When you walk into a room, you want people to notice you; not your makeup.
Yellow-based foundations look more natural, from the fairest of complexions to the darkest colored skin. Pink works well for cheeks and lips, but it won't create the most natural-looking face. Foundation should provide a neutral canvas, not add excessive color.
Contrary to what many women think, skin foundations can be very good for your skin. Many of them contain SPF, alpha-hydroxy acids, moisturizers and other anti-aging ingredients. Since foundation is on your skin for most of the day, you can take advantage of the opportunity by nourishing and protecting it, too.
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Featured Products
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Treatment Foundation
by Dermalogica
This treatment foundation provides coverage which can be adjusted from sheer to concealing, without a heavy look. Each skin-toned shade combines natural color pigments with skin care ingredients so skin is hydrated and protected. Built-in sunscreen guards against sun damage.
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$35.00 Choose a Color » |
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PurePressed Base SPF 20
by Jane Iredale
Water-resistant and highly pigmented, PurePressed Base applies evenly and easily, providing long-lasting, gorgeous coverage. Formulated with titanium dioxide and zinc oxide, it gives broad-spectrum, chemical-free UV protection, helping to protect the skin from sunburn, sun spots, and even skin cancer. It acts as a concealer, foundation, powder and sunscreen, cutting down the amount of time you spend applying your makeup. Because the minerals reflect light, it is almost impossible to see where your makeup ends and your skin begins. Oil-, talc-, colorant- and paraben-free. Packaged in a refillable compact with mirror and application sponge. See all PurePressed Base SPF 20 Refills » More »
$49.50 Choose a Color » |
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gloPressed Base
by gloMinerals
This base is designed to provide a flawless, matte complexion with long-lasting mineral coverage. Broad-spectrum UV protection keeps the skin protected from both UVA and UVB rays, which helps to prevent premature signs of aging, hyperpigmentation and even skin cancer. gloPressed Base applies quickly and easily, and provides ideal coverage for the occasional blemish and most skin conditions. Packaged in a slim, mirrored compact with application sponge.
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$39.00 Choose a Color » |
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gloLoose Base
by gloMinerals
gloLoose Base is a silky, loose mineral powder base that provides wonderful matte results for excellent coverage. This base combines antioxidant and UV protection properties to create a nourishing, long-lasting base for flawless, healthy skin. This luminescent mineral base is so fine, it's almost creamy on the skin. Excellent for the occasional blemish, scarring, hyper-pigmentation or skin conditions. More »
$37.00 Choose a Color » |
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C-ESTA Perfection Treatment Foundation
by Jan Marini
C-ESTA Perfection Foundation is a color finishing treatment that beautifully perfects the skin. This revolutionary treatment foundation with DAE Complex and other advanced skin-perfecting ingredients provides an even canvas while physically improving the skin's health.
C-ESTA Perfection is a buildable coverage makeup that ranges from a very sheer skin tone-enhancing look, to coverage that beautifully conceals flaws, redness and other imperfections. At the same time, C-ESTA Perfection smoothes, hydrates, improves texture, minimizes fine line and makes skin look younger and more ''lifted.''
C-ESTA Perfection is offered in five neutral shades that are complementary to most every skin tone, as wells as ''Pure Dark'' color corrector and contour and ''Pure White'' color corrector and highlighter. More »
$51.00 Choose a Color » |
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Liquid Minerals
by Jane Iredale
Jane Iredale Liquid Minerals is an innovative, all-natural approach to flawless, radiant skin. The beads or spheres visible in the airless pump are actually liposomes entrapping liposomes. This state-of-the-art technology provides the ability to encapsulate large amounts of active ingredients, which are then time-released on to the skin. This controlled and sustained release into the epidermis increases delivery by up to 40%. This incredible formula also diminishes the appearance of fine lines and wrinkles. The complexion is left soft, smooth and radiant, with a flawless finish. More »
$46.00 Choose a Color » |
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Jar Cover Creme
by Dermablend
Cover Creme is a smooth, maximum coverage concealer with a fragrance-free, water-resistant formula. Developed by dermatologists, Cover Creme glides on easily and evenly to camouflage imperfections for long-lasting, flawless results. Ideal for use on uneven skin tone, scarring, freckles, bruises, burn scars, spots, birthmarks, age spots, rosacea, post-surgical redness, vitiligo, acne, spider veins, under eye circles, and more. With 21 perfectly blended shades, Cover Creme is suitable for all skin tones and types, as well as most skin conditions.
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$32.00 Choose a Color » |
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Smooth Indulgence Foundation
by Dermablend
Smooth Indulgence is a high coverage makeup and concealer designed to camouflage skin imperfections, such as hyperpigmentation, scarring, bruising, rosacea, redness, spot blemishes, acne and dark under-eye circles.
This product has twice the pigment and coverage than a regular foundation. Its fluid formulation allows you to easily blend the foundation and conceal your imperfections. The secret is amino acid; it covers uneven hyperpigmentation for great skin compatibility and ease of application. Will not enhance the appearance of wrinkles and pores. More »
$28.00 Choose a Color » |
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