- Phyto began nearly 50 years ago in the blooming countryside of Southern France. Long before going green was a trend, Mr. Patrick Ales, a renowned French hair stylist, established a botanical line of hair care products inspired by the locally cultivated lavender, sage, rosemary and juniper plants. Formulated to deeply nourish, hydrate and replenish the hair, Phyto utilizes a wide-range of highly concentrated, plant-based formulas that encourage the hair's natural beauty and help it to maintain vivacity, luster and tone.
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