Tackle Fine Lines and Dark Spots With This Serum Multi-Tasker

Wrinkles and dark spots are two of the most common visible signs of aging, and both are made worse by daily aggressors like UV rays, pollution or hormonal fluctuations. Most who experience both turn to dedicated serums for each of these concerns, while those who want to keep their routines on the simpler side may prioritize wrinkles over dark spots (or vice versa). With a serum like Vichy’s new LiftActiv Specialist B3 Serum you don’t have to choose. 

This potent dual-action serum reduces the look of wrinkles and dark spots in just eight weeks (and one simple step). It owes its effectiveness to a unique blend of ingredients that work together to target dark spots and wrinkles in different ways for optimal results. The star is 5% niacinamide. Also known as vitamin B3, niacinamide has been shown to help fade the appearance of dark spots, and it may also help reinforce the skin barrier to reduce moisture loss (in turn smoothing the appearance of fine lines and wrinkles). 

An extensively researched and proven-effective skincare ingredient, glycolic acid, is another effective, skin-enhancing addition to LiftActiv Specialist B3 Serum. This alpha-hydroxy acid provides gentle exfoliation that helps reduce the build-up of dull, dead skin cells to refresh the skin’s surface and also helps reveal more even skin tone. 

Also included is tranexamic acid.  Despite its name, tranexamic acid is not an exfoliating acid, but an amino acid derivative with a long history of dermatological use that works to reduce skin discoloration. 

Finally, LiftActiv Specialist B3 Serum’s plant-based peptides add to its anti-aging power. These short fragments of naturally-derived proteins enhance the feeling of skin firmness to improve the appearance of fine lines and wrinkles. 

• In the morning and evening after cleansing, start with LiftActiv Specialist B3 Serum. Turn the bottle upside down, gently squeeze the applicator tip to dispense the precise dose of two to three drops into your palm and apply to the entire face.
• Follow with the LiftActiv Supreme H.A Wrinkle Corrector to plump and rejuvenate skin  while enhancing skin radiance.
• Finish your morning routine with the anti-aging LiftActiv Supreme Day, which contains skin-soothing and anti-inflammatory properties and rejuvenating, mineral-rich Vichy Volcanic Water, followed by your favorite sunscreen. 
• In the evening, use the LiftActiv Peptide-C  for overnight skin-brightening, repair and rejuvenation.