Skin care shoppers are becoming savvier and demanding more from their products—and, as a result, professional skin care brands are having a serious moment. But what exactly does “professional skin care” mean? What are the benefits? And is it possible to assemble a professional-level skin care routine without the professional-level price tag?
What does "professional skin care" mean?
According to Donna Hart, MD, a board-certified dermatologist at Texas-based Westlake Dermatology, there isn't any definite set of criteria to define professional skin care lines. But in the general sense, professional skin care refers to products formulated by brands historically sold in dermatology offices, or brands developed by dermatologists themselves.
"[These] are companies that have often devoted a lot of time researching their ingredients and delivery vehicles to ensure the most effective delivery into their target area of skin, whether it be more superficial for pigment improvement, or deeper for things like collagen promotion or anti-inflammatory effects,” says Dr. Hart. “[Professional] brands often got their start being sold in dermatologists’ offices so they have been tried and tested. Therefore, you can have an increased level of efficacy and quality with these brands.”“In my opinion, what defines professional-level skin care is a commitment to developing novel products with ingredients that are rigorously scientifically tested to produce specific and reproducible results,” adds Dr. Margo Weishar of Springhouse Dermaesthetics, a Pennsylvania-based practice.
Are professional skin care brands worth the price tag?
So, now that you know what professional skin care is, let’s talk about who can benefit from it. And the answer? Pretty much everyone. All the time and energy devoted to research, development and sourcing the highest-quality ingredients typically yield much more effective products—and, with the right regimen, you can experience professional-level results you’d be hard-pressed to find with drugstore products.
“These products are so diverse that really most patients can benefit from professional lines,” says Dr. Hart. “In particular, patients with a specific area of concern such as dry, sensitive skin, pigmentary issues or signs of photo-aging may additionally benefit from certain professional products, as many have proprietary ingredients to best target these concerns.”
Now, there’s no denying that professional skin care brands are going to cost you more than something you pick up at your local drug store. But, like most things, you get what you pay for—and the extra cost is a direct result of the extra time, energy and quality that go into professional products.“Professional-level product lines (or medical-grade skin care, as it is often referred to) may spend more money on developing and testing new ingredients, introducing new concepts to the public, using cosmetically elegant bases and luxury packaging. They are ‘smaller batch’ and therefore more expensive to produce than mass-marketed products,” says Dr. Weishar. “They often cost more than drugstore brands—and are worth that cost when the degree of benefit is many times what a basic product can produce.”Tips for building a professional regimen
Professional skin care lines may be more expensive than other products—but that doesn’t mean you have to completely blow your budget to get great skin. Here are some tips on how to build your professional skin care routine if you're just starting out.1. Start with your dermatologist.
Before you dive into professional products, talk to your dermatologist, especially if you have sensitive skin. “These products may contain higher levels of ingredients which are not suitable to all skin types and must be recommended by professionals with a deep knowledge of all aspects of your skin, taking into account [your] specific needs, goals and challenges,” says Dr. Weishar. “Visiting your trusted dermatologist is always a great first step, because we can often help navigate the milieu of product choices available and recommend certain ingredients to look for (or to stay away from!) in products,” says Dr. Hart.